“Working with 8 Above was unquestionably transformative for the marketing and distribution of ADIEU LACAN. Jon helped me determine my core audience and to devise strategies to reach that audience - not only for this film - but for my future films as well. (He also arranged for the distribution of Adieu Lacan and all of my previous films.) Our ongoing dialogue has helped us to consistently innovate. The internet is an abundant source of knowledge, but how to put this knowledge to work remains an art and Jon brings the art of marketing and distribution to life. "
Producer/Director Richard Ledes
Strategy, sales and supervising all aspects of the release: screenings, outreach, social media, paid ads, publicity.
ADIEU LACAN portrays the struggles of a young woman who is trying to understand why her path to motherhood has reached an unbearable impasse. Following two miscarriages and the possible loss of her marriage, Seriema travels to Paris in 1972 to undergo psychoanalytic treatment with the maverick French analyst, Jacques Lacan.
Notable Release Aspects
Achieved distribution not only for Adieu Lacan but for all of Richard’s prior films. Supervised a successful outreach campaign in which Richard connected with psychoanalytic groups around the world. See case study blog post.