Interview With Cassidy At SXSW

by | March 29, 2010 | Distribution, DIY, Film Festivals, Marketing, Strategy

This was published today on Living Proof Magazine.

SXSW INTERVIEW | FILMMAKER JON REISS
By CASSIDY

Jon Reiss has spent the last 30 years making badass documentary films about punk rock, the rave scene, and graffiti. You have almost certainly seen his film Bomb It, a feature length documentary about global graffiti culture. The film has basically become the seminal graffiti film of our generation.

Usually when a filmmaker has that kind of O.G. status you can expect an old-school hollywood mentality, and a shitty attitude. Jon has neither of those. He is chill and down to earth. And when it comes to filmmaking, Jon is on the cutting edge. His book, Think Outside The Box Office, is a bible for D.I.Y. film distribution and marketing. Jon became somewhat of a guru of this (surprisingly) new field after he self-distributed Bomb It.

These days Jon is a tough cat to get a hold of. He splits his time between traveling to film festivals and conferences to educate filmmakers about how they can self-distribute their films, and filming for his new project: Bomb It 2. Keeping with Jon’s focus on the future of filmmaking, Bomb It 2 is a web-series that will be released through Babbelgum.com.

The End of the World Entertainment crew tracked Jon down in a freight yard in Austin, TX where he was filming a piece for Bomb It 2. Jon spoke on his career, the future of filmmaking, and why making movies is still fun. The interview is embedded, and the trailer for Bomb It is below. You can follow Jon’s adventures on his site and on twitter.

Note: check out Jon’s gear setup. Yes, one of the most important graffiti films of all time was made with about $3,000 worth of equipment. Dope.