Event: Reinvention of the Arthouse Convergence IND/EX

Event: Reinvention of the Arthouse Convergence IND/EX

I'm planning to attend this years reinvention of the Arthouse Convergence IND/EX.  Looking forward to meeting ...
The Ride Ahead at Hot Docs

The Ride Ahead at Hot Docs

I have had the good fortune to work with Dan Habib - previously on his film Intelligent Lives.  Currently I am ...
Review Marketing

Review Marketing

As many of you know, I encourage filmmakers to get reviews across all major platforms IMDB, Rotten Tomatoes, ...
Progress on the 6 Month Distribution Intensive

Progress on the 6 Month Distribution Intensive

Meanwhile, we are 2 months into the first cohort of the 6 Month Distribution Intensive that launched in December.  ...
Yin and Yang of the AI Apocalypse

Yin and Yang of the AI Apocalypse

Even though I use a lot of technical tools - many of which use AI as part of their functionality, I have been slow/loathe to use Chat GPT to write newsletters or social posts or press kits or anything else nor have I embraced Midjourney to create key art or other graphic design. 
Other News

Other News

Distribution Advocates has started a podcast where host Avril Speaks unravels the convoluted world of indie ...
Report from Sundance

Report from Sundance

I had an intense, inspiring and quite informative time at Sundance this year.  I committed to seeing films (where in the past I might only catch two or three films over five days), this year I got to see seven in Park City and then another seventeen after I got home.  There were a lot of incredible films - a great year for Eugene Hernandez's first as director of the festival.
What is Old Is New: Film Festival Edition

What is Old Is New: Film Festival Edition

This week, Paula Bernstein wrote a nice piece for Filmmaker Mag reporting from the Bend Film Festival about a panel of film festival programmers on recommendations of how to apply to film festivals.  Since this is prime film festival application season - its a timely and helpful article. 
Sam Now Grassroots FYC Campaign

Sam Now Grassroots FYC Campaign

I've been assisting and super impressed with the grassroots FYC campaign that the incredibly pro-active filmmakers ...
Benefits of a Long Theatrical Window and Outreach Drives Audiences: My Love Affair with Marriage

Benefits of a Long Theatrical Window and Outreach Drives Audiences: My Love Affair with Marriage

Day and Date used to be the thing, then a huge variety of short window variations Day and Week, Day and Month, ...
Rays Of Hope In Distribution

Rays Of Hope In Distribution

In the indie film world this week - Sundance and Slamdance announced their slates.  Films that didn't get in ...
Launch Of The 6 Month Distribution Intensive

Launch Of The 6 Month Distribution Intensive

We launched the first cohort of the 6 Month Distribution Intensive this morning and it was so much fun!!  I forgot ...
Think Outside The Box Office and Film Fatales

Think Outside The Box Office and Film Fatales

Had a great time speed consulting last month with Film Fatales members Hazel Gurland-Pooler (Storming Caesars ...
A Bitter Message of Hopeless Grief Screens at Berlinale

A Bitter Message of Hopeless Grief Screens at Berlinale

This week I will be traveling to Berlin Germany to attend the screenings of my 1988 short film, A Bitter Message ...

The Gate – 2018 Case Study

This last year has been busy, busy, busy! We have been running marketing and distribution campaigns for a number of films this year.

Hybrid Cinema News

Hybrid Cinema is rebranding! I started Hybrid Cinema in 2010 when I wrote Think Outside the Box Office.  Since 2012, I’ve advised hundreds of filmmakers and run the distribution and marketing campaigns for a number of films and in the process created a world-class team of people to handle outreach, social media, social advertising, graphic design and content.
Applying to Film Festivals 10 Dos and 5 Don’ts

Applying to Film Festivals 10 Dos and 5 Don’ts

So it's that intense festival time of year again. You’re considering festivals, applying to festivals and who ...